Leaders can be tempted to adjust the message to be most appealing to the crowd, even at the expense of the truth. Congregations can be tempted to desire what is entertaining over what is true or to give more honor and authority to what draws a crowd than what is faithful and true to God's word.

Who has the most significant cultural influence today? Some say it is the one who can draw the largest crowds. Some say it is the social media influencers who have large numbers of followers. Others say that those with large traditional media audiences have the most significant influence.

2 Corinthians 10 is not concerned with the church's influence in the larger culture or with Paul's influence among the community. 2 Corinthians 10 is concerned with what influences the church and who the members are giving their attention to. The hope is to draw the church away from unfaithful influences that may be more attractive to those that are true and faithful to God's word.